Technology Trends that CEOs Should Know in 2021
COVID-19 took the world by storm when it lead to global shutdowns of lives and businesses. But as the world comes to grips with this calamity, it is time to embrace 2021 with a fresh outlook and recoup business losses incurred las year. As the people adapt to the new normal, it is time to welcome innovation and technological advancements that equip corporations to deal with COVID-19 and its aftermath.
This article is specifically designed for CEOs and business leaders to help them rebuild and restore their businesses to its former glory by incorporating the following technological trends.
Revamping the work culture and office space
With the protocols of social distancing and to curb the spread of coronavirus, work place has witnessed a paradigm shift as their staff had to start working from home (WFH). As the dangers of the pandemic still looms over the head, most businesses are considering making WFH a permanent requirement. Some companies have even gone so far as to announce that their employees would need to work from home till the mid 2021. According to statistics, at least 30% workforce will be required to work from their homes on multiple days of the week.
CEOs must accept this harsh reality and lay down policies to ensure that the employee metrices are met and productivity can be achieved, even when their staff works remotely.
It is also advised to Get Chief Executive Officer Magazine to know such trends and statistics to carefully analyse the situation and formulate your action plan accordingly.
Build new relationships
There will be a time in the future when the face-to-face meetings will happen again. However, now is the not the time for it. Therefore, the CEOs must adopt new strategies to leverage the digital realm and rebuild relationships. Regardless of the circumstances, businesses need to ensure that they have a clear and defined WFH policy. The remote working requirement will make it difficult to have in-person meetings. That is why the CEOs need to find new and innovative ways to work together and maintain the employee morale to give them a sense of purpose and help them overcome isolation.
At the same time, the companies will be required to rethink their marketing strategies to strengthen their online presence and retain customers. A successful CEO will be able to find advanced methods to boost their network, even in these challenging times.
Adopt creative and innovative approach
A CEO should be open to embrace new technologies and ideas, especially in these testing times. You need to build your business by keeping the technology and data at its very core. At the same time, you must encourage your staff to be creative and welcome new practices. It would help to have a hands-on approach to communicate effectively with all the stakeholders.
Boost your online presence
All the technological trends discussed above require you to have a robust online presence and a solid digital profile. The CEOs can use methods like making their business website more interactive and easy to use. At the same time, your focus should be on providing stellar customer service to your patrons. You must not only introduce new products and services at this time but also update the latest content on social media channels as well. If you are really serious about building your online presence, then look for customer feedback on your feed and try to implement the practical suggestions. Don’t forget the power of visual media such as short videos and images. This type of content can increase engagement and bring more viewers to your site.
Be flexible
Now that you have entered 2021, it is time for every business to devise their long term and short term plans. If the events of 2020 have been an indication, then you need to be prepared for sudden and dramatic changes. The pandemic is here to stay and adapting to the new normal is the only way forward. Therefore, you need to assess your ability to be flexible.
For instance, your need for an office space and its supply may change. Many people are now learning to work from home and also incorporating other methods to do their business remotely. You need to adjust to these new times and aim to remain flexible.
With the multitude of changes brought on by covid-19, technology is now at the forefront of all businesses. It is important for you to cope with the global economic crisis in the most effective manner. The pandemic has acted as a catalyst to change the way this world does business. It will continue to drive the new normal and innovation and a successful CEO will know how to leverage these changes to elevate their business.